Zack “Asmongold” Hoyt isn’t just dipping his toes in the multistreaming pool—he’s doing a full-on cannonball. As of June 2, 2025, the outspoken and wildly popular MMO streamer officially began broadcasting across Kick, Twitch, and X (formerly Twitter), breaking away from platform exclusivity and throwing his lot in with a new, decentralized era of streaming.
And it’s not just a gimmick. On day one, he pulled in over 100,000 concurrent viewers across all platforms—a flex few streamers could pull off without a major esports event or drama bait.
Let’s break down what this actually means.
The End of Platform Loyalty?
Asmongold’s jump into multistreaming isn’t just a tech decision—it’s a philosophical one. For years, top streamers have operated within walled gardens like Twitch or YouTube, shackled by exclusivity deals that often came with a fat paycheck and a gilded cage. Asmongold, never one to shy away from pushing back on corporate nonsense, is now blazing a trail that other content creators are sure to follow.
This isn’t just rebellion for rebellion’s sake. He’s effectively saying: “Why limit myself to one audience when I can reach them all?” It’s a pragmatic move in a world where platform trust is eroding and competition is heating up.
Kick’s New Crown Jewel
Kick, the controversial upstart streaming platform backed by gambling site Stake, has been luring creators with generous revenue splits and few restrictions. Asmongold joining Kick’s Partner Program is a major win for the platform, adding legitimacy without him diving into the platform’s murky gambling waters.
He’s made it crystal clear: he’s not there to push casinos. His focus is the content, the community, and most importantly, control over his own brand.
Whether or not Kick can clean up its act and become a mainstream platform depends partly on what creators like Asmongold do with it. If more big names follow his lead while avoiding the sketchier side of Kick, it could evolve into a serious Twitch rival.
X Marks the (Streaming) Spot?
Streaming on X is where things get more experimental. Elon Musk has been hyping up livestreaming features, but let’s be real—Twitter’s track record with features has been hit or miss at best.
Asmongold streaming there is part of a long game. He’s not just using the platform; he’s reportedly providing feedback and helping shape what livestreaming on X could look like. That puts him in a rare spot—not just a user, but a potential architect of the next big streaming frontier.
It’s risky. But it’s also kind of genius. If X becomes a viable place for gaming content, he’ll already be a top presence.
What It Means for Viewers and Streamers Alike
For fans, this move is mostly a win. You can catch Asmongold wherever you prefer—Twitch, Kick, X. You’re not stuck signing up for a new account just to watch your favorite rants on Blizzard’s latest blunder.
For other streamers, though, it’s a signal. The platform wars are ending, and the era of creator independence is dawning. Asmongold is doing what many have wanted to do: taking back control from platforms that often give more than they take.
Multistreaming also changes how streamers engage with chat, moderate their communities, and handle branding. Managing multiple chats and ensuring consistent viewer experience is a real challenge, but Asmongold has the team, the tech, and the audience loyalty to pull it off.
Will This Actually Change the Game?
That’s the big question. One man multistreaming does not a revolution make. But if more mid-tier and high-profile streamers follow suit, the ripple effect could be massive. Platforms might be forced to abandon exclusivity contracts or risk losing talent. Viewers could become more platform-agnostic, focusing on the creator rather than where they stream.
It also democratizes exposure. If you’re a new streamer, knowing that you can grow on multiple platforms simultaneously without being tied to one algorithm is a game-changer.
Final Take
Asmongold multistreaming isn’t just a flex—it’s a statement. He’s taking his content, his brand, and his community into his own hands, and dragging the industry forward in the process.
Whether it leads to better platforms, more competition, or just more places to watch him roast game devs live, it’s undeniably a power move.
Would you follow your favorite streamer across platforms? Or is Twitch still king in your eyes?
